Measure What Matters
What We Do
We are a well-being evaluation platform, producing data-driven insights based on people’s perceptions regarding different life domains. BBetter’s platform of digital surveys and analysis algorithms, is based on the science of well-being, allowing you to create a more conscious, people-oriented strategy- improving productivity, engagement, and economic growth.
Productivity & Retention
By knowing what’s important to your people, you can better utilize your resources and human capital
Better Decision Making
BBetter’s insights about what drives people, translate into a more rational and optimal decision-making process
Motivate your People
BBetter’s insights show what people actually feel and experience in their lives, emphasizing what motivates them
Engagement, Satisfaction & Belonging
BBetter’s insights improve how people see themselves as an integral part of your entity
Create a Roadmap to Success
Monitor your progress with BBetter’s tools and ensure you are heading in the right direction
How We Do It
The Story of BBetter
Our ultimate goal is to help entities of all sectors focus on the elements of life that actually affect people and shape priorities. Gaining such information provides organizations of all sizes with the ability to increase success, profitability, and productivity while making an actual impact on people’s lives and day-to-day experiences.
BBetter was born out of a combination of the science of well-being and urgent business needs. Two seemingly different worlds connected through the common denominator of a need to better understand people and to make better decisions. Without taking general well-being data & insights into consideration, the picture is half full and the glass is half empty. Our vision is to enable measuring impact on communities, businesses & organizations. We harness the science of well-being to produce a healthier, happier & more engaged culture.
Emily is deeply devoted to helping leaders and decision makers make better decisions for their people to maximize impact.
She believes that if you do good through good business, you will see how good business can be. She is a serial entrepreneur of innovative services companies that have an extensive background in market research, strategy formulation and a passion for international business development. Her goal as a young, female entrepreneur is to show young, bright minds throughout the world that nothing is impossible.
Dr. Anat Itay-Sarig
Anat's career has been devoted to measuring and improving well-being, with the goal of achieving real progress, not merely one that reflects in one or two domains. She has been researching in academia (where she still teaches), advising governments, working with municipalities, international NGOs and the business community. She is innovative in how she applies the well-being know-how to practical purposes such as understanding impact on SDGs or connecting well-being to organizational goals.